The function of product management is evolving within manufacturing companies. Senior leadership is pressing for more growth, more innovation, more diversification, more market expansion. All of this falls in the lap of product management to figure out the path forward. It is more important than ever for product management to revisit the tools in their proverbial toolbox.
The Gocious team share what tools are helping product management teams to be successful at planning the future for their businesses.
The importance of having a single source for product data
Weighted scoring, Value maps, Segmentation coverage and more
Tracking the competition